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「放送広告購買の延長だ」:給油機のスクリーン広告枠を買う、広告主たちの狙い – DIGIDAY[日本版]

「放送広告購買の延長だ」:給油機のスクリーン広告枠を買う、広告主たちの狙い  DIGIDAY[日本版]

ガソリンスタンドの給油機前にわざわざクルマを停めて、動画を観る人はいないだろう。ましてや広告を最後まで観る人となればなおさらだ。だが、タンクが満タンになるのを …

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