商品購買情報とクレジットカード情報活用のデータマーケティングサービス提供(セディナ/True Data) – ペイメントナビ(payment navi)
ペイメントナビ(payment navi) |
商品購買情報とクレジットカード情報活用のデータマーケティングサービス提供(セディナ/True Data)
ペイメントナビ(payment navi) 多くの流通小売企業と提携クレジットカードを発行しているセディナと、生活者の商品購買情報(ID-POS情報)の分析・コンサルティング事業を手掛けるTrue Dataは、両社の保有するデータ・ノウハウを活用し、生活者の購買行動の見える化を目的とする分析支援や市場調査、送客 … 生活者の商品購買情報とクレジットカード情報を掛け合わせたビッグデータを活用し、 データマーケティングサービスを提供開始 セディナとTrue Dataと業務提携、ビッグデータを活用したサービス提供 |
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