バリューデザイン、韓国のカフェチェーン「COFFEE BAY」にハウス電子マネーサービスを導入 – ペイメントナビ（payment navi）
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バリューデザイン、韓国のカフェチェーン「COFFEE BAY」にハウス電子マネーサービスを導入
ペイメントナビ（payment navi） COFFEE BAYが電子マネー付きポイントカードシステムを導入した理由は、顧客の維持、囲い込みだ。事前チャージや電子マネーによる決済、ポイントサービス、顧客のランク付けなどにより、顧客リピート率をアップさせていきたいそうだ。また、「お客様のビッグデータを活用した … |
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