電子マネーで顧客囲い込め スーパー各社、自社カード導入 購買データも活用 – 産経ニュース
産経ニュース |
電子マネーで顧客囲い込め スーパー各社、自社カード導入 購買データも活用
産経ニュース カードをレジでパッとかざして支払いできる電子マネー。スーパーマーケット業界で、自社の店舗だけで使える電子マネーカードを導入する動きが広がっている。買い物客の来店を増やすだけでなく、購買データを収集して、商品の充実を図る狙いもある。 エイチ・ツー・オー(H2O) … |
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