垂直統合武器に決済で新体験、「アップルペイ」の勝算 – 日本経済新聞
日本経済新聞 |
垂直統合武器に決済で新体験、「アップルペイ」の勝算
日本経済新聞 店舗や駅の改札など、リアルなシーンで「お手軽決済」を実現するイメージの強いアップルペイ。だがアップルが、iPhone(アイフォーン)をモバイルウォレット(財布)に仕立てるサービスをわざわざ開発したのは、単にクレジットカードの置き換えを狙ったからではない(注:フル機能に … |
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