クレジットカードを活用したマーケティング戦略の動向 – ペイメントナビ(payment navi)
ペイメントナビ(payment navi) | クレジットカードを活用したマーケティング戦略の動向 ペイメントナビ(payment navi) 昨今、クレジットカード会社などでは量から質への転換を図るため、1人1人へのサービスを充実させる傾向が目立ってきた。また、流通小売店や鉄道、運輸などと提携し、顧客ニーズに特化した提携カードの発行を行うケースなども登場している。 そこで、今回はクレジットカードを ... |
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