アメリカン・エキスプレス新社長が目指す「より広く、深く」とは？ – Business Media 誠
Business Media 誠 |
アメリカン・エキスプレス新社長が目指す「より広く、深く」とは？
Business Media 誠 米国では支払い手段の40％がクレジットカードで現金払いが24％とカードの利用率が高いのに対して、日本ではクレジットカードの取扱高が伸びているとはいえ今も支払い手段は現金が中心であり、現金74％、クレジットカードが17％（2011～2012年、EuroMonitor調べ）。今日本で注力すべきは、カード決済を増やしていくこ … |
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