クレジットかデビットか?(カードBizと僕の勝手気ままログ) – ペイメントナビ(payment navi)
クレジットかデビットか?(カードBizと僕の勝手気ままログ) ペイメントナビ(payment navi) シティは第3四半期に約3.46億通のクレジットカードDMを配布した。第3四半期だけでこれだけの投下量とはすごい。 この戦略はデビットカードの発行者手数料収入規制の影響を最小限に食止めようという狙いがある。大手デビットカード発行者の収入は規制によって約半分に減少 ... |
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