価格よりもポイント還元率が気になる…消費者の意識を変えた決済戦争は脱現金化に貢献するか?=岩田昭男 – BLOGOS
価格よりもポイント還元率が気になる…消費者の意識を変えた決済戦争は脱現金化に貢献するか?=岩田昭男 BLOGOS
ペイペイの1億円あげちゃうキャンペーン以降、各決済サービスのポイント還元戦争が過熱している。この先にキャッシュレス化の普及・拡大はあるのだろうか。(『達人岩田 …
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