りそな銀行など、電子マネーで神戸に観光客呼び込み – 日本経済新聞
りそな銀行など、電子マネーで神戸に観光客呼び込み
日本経済新聞 りそな銀行などは7日、電子マネーを配布し神戸への観光を促す実験を2018年2月に実施すると発表した。りそな銀が女性顧客に電子マネーを提供する一方で灘五郷の酒造会社が若い女性向けの福袋を企画。神戸に来て福袋を購入した経歴などのデータを収集、分析し、神戸市などと共有して観光施策に生かす … |
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