カードにもリストラの足音 富裕層の奪い合い激化、“メーン”確保で生き残り – SankeiBiz
カードにもリストラの足音 富裕層の奪い合い激化、“メーン”確保で生き残り SankeiBiz クレジットカード会社による富裕層の“争奪戦”が激化している。カード市場が成熟するなか、利用する金額、頻度とも高い優良顧客の獲得が欠かせないからで、カード各社は航空や鉄道会社、百貨店などと提携を強め、ポイントサービスで顧客の囲い込みを狙う。利用者もポイントを ... |
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